Little Beanstalk was primarily focused on a re-design online store. They need a visual refresh, greater flexibility for their content, and a website that perform basic core e-commerce features.
Mothers with 0-24 months babies
Website Design, Product Design, Social Media Coordination
Soft color tone to give a warm and sweet feeling
Clear product categories to optimise the browsing experience
Friendly and simple round shape fonts
Desktop and mobile version optimisation
Meet the increasing needs on mobile shopping
PRODUCT & PACKAGING DESIGN
Print Pattern Design
The company planned to revamp their current waterproof mat with a new brand name "Baby Ginger" and I was responsible for the pattern design. Since the waterproof mat is targeted for children aged 0-4, cartoon graphics are adopted.
Their existing packaging is a "hanging snap lock box" and they would like to upgrade it into a gift box under a controlled budget. Therefore, a "lid & base box" is used.
Social Media Content Creation
include graphics, copywriting, video
Collaborations with KOLs
Each blog post contains educational content which can help to build the brand reputation and can help to appear more trustworthy to the potential clients.
Increase Facebook Page Followers
Administered marketing operations and advertisement campaigns that
eventually generated 400% increase in facebook page followers in 2